Vitrina · Calle Begoña 18, Gijón · making grooming goods since 2016

Whichoneisyours

Twelve things for hair and beard, mixed in Gijón and sold by the tin. Every one states its hold out of ten, its finish, the hair it suits, how much to use and how it comes out again — before you spend anything.

Shop all twelve
Which one is for me

From €9.00 · €4.50 delivery in Spain, free over €40 · 30 days to send it back

Two metal tins standing on a narrow wooden shelf against a white subway-tiled wall
A close-up of the soft bristle pad of a bench brush under raking light
A white enamel caddy of bottles and jars screwed to a green boarded wall
A barbershop with a black-and-white chequerboard floor and chairs along the wall
A row of old glass jars and bottles standing on a dark wooden shelf

The shelf at eye level

Nothing is styled. The tins sit where they sit.

We photograph the range on the tiled bench it is mixed on, under one hard flash, with the water marks and the residue left in. If a lid is scuffed, the lid is scuffed. You are buying what is in the picture.

See the whole shelf

Mixed in batches of 400 tins, four times a year, in a converted fishmonger on Calle Begoña.

Everything washes out with warm water except the two oil-based tins, and those two say so on the label.

A silver and a green glass demijohn standing on a white counter

Six off the shelf

Hold out of ten, finish, size and what is left in the room behind the counter. Prices include Spanish VAT.

All twelve products →
The back of a man's head showing a hard-part fade held in place with firm pomade

The tin we sell most of

Azogue Firm Pomade, 100 ml, €17.00

Hold
9 of 10. Holds a hard part all day; it will not hold a quiff over 14 cm.
Finish
Low shine, slightly dry. Looks like hair, not like product.
Base
Water and beeswax. No petrolatum, no mineral oil.
Hair it suits
Straight to wavy, medium or thick, 3—12 cm on top. Too heavy for fine hair.
How much
One fingertip scoop, about 3 g, warmed and worked through damp hair.
Washes out
Warm water alone. No shampoo needed, no second wash.
Read the product page

Worn, not staged

Five heads photographed the morning after, with the tin that put them there. Drag the rail, or use the arrows.

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  • A man in profile with a full beard and high styled hair, kept up with firm pomade

    Azogue Firm Pomade

    Thick wavy hair, 9 cm on top, one scoop into damp hair and nothing after. Day two, no re-wet.

    €17.00 · 100 ml · in stock

  • A man with slicked-back hair and a short beard standing against a grey wall

    Vuelta Oil Pomade

    Straight hair that will not stay back. Oil base, high shine, needs shampoo to come out.

    €19.00 · 100 ml · in stock

  • The back of a head with a hard-part fade cut close at the sides

    Tejado Clay

    Short crop, 4 cm, clay worked into dry hair for grip without shine. Back 14 March.

    €18.00 · 90 ml · sold out

  • A man having his hair washed at the basin under a shelf of bottles

    Serrín Pre-Shave Oil

    Two pumps before the razor, on a wet face. Rinses off with the lather, leaves nothing behind.

    €14.00 · 50 ml · in stock

  • A worn shaving brush with a chipped handle standing on a green ground

    Palm Brush, beechwood

    Boar and nylon mixed, for flattening a fringe without dragging. Two left in this run.

    €31.00 · one size · 2 left

Before you order

The five questions the counter gets every Saturday

What does delivery cost and how long does it take?

€4.50 anywhere in mainland Spain, two to four working days, and free once the order passes €40. Balearics and Canaries €7.90. Rest of the European Union €9.50, four to eight working days, duty paid by us. Orders placed before Wednesday noon go out on the Thursday run.

What if the hold is wrong for my hair?

Send it back within thirty days, opened or not, and tell us what your hair actually did. We refund the tin and post the one we think you should have had instead; if that one is dearer you pay the difference, and if it is cheaper we refund it. We would rather swap a tin than argue about a seal.

How much am I meant to use?

One fingertip scoop, roughly 3 g, for hair up to 10 cm; two for thick hair past that. Warm it between the palms until it goes clear, then work it from the back forward through damp hair, not wet. A 100 ml tin lasts a daily user about eleven weeks. If your hair looks heavy by lunchtime you used two scoops where one would do.

Does it wash out, or do I need shampoo?

Ten of the twelve are water-based and rinse out under a warm tap with no shampoo at all. The two oil-based tins — Vuelta and the Grooming Cream — need one wash with a plain shampoo, and in the hard water along this coast sometimes two. Every product page says which it is in the first line.

What is actually in it?

The full ingredient list in INCI order is printed on the base of every tin and repeated on its product page. Nothing in the range carries parabens or added colour. Nine of the twelve are unscented; the three that are scented say what the scent is made of, because that is the part people react to.

A crowded old barbershop with shelves of bottles behind the chairs

Two ways in

Buy the tin everyone buys, or spend four minutes working out whether it is the right one. We would rather you did the second.

Azogue · €17.00
Work out which one